Nomiku
Role: Senior Producer
Nomiku is the very first company to design and manufacture the sous vide immersion circulator for the home cook. The founders needed an anthem video to introduce the brand and showcase their unique product. We took a docu-style approach that incorporated food porn to help drive the message home.
Wifi Nomiku
Role: Senior Producer
Nomiku is on a mission to bring the sous vide cooker to every home. Their marketing department wanted a new video showcasing Nomiku's new devise.
We decided to build a 360° connected elaborate set, a creation process that took over a month. At the end of the fifth week, we had 4 distinct spaces — each inspired by a different recipe. A large oval-shaped dolly track takes the viewer on a journey from a professional kitchen, to an office, to a party filled with sous vide treats — showing a great diversity of people enjoying Nomiku’s app along with a whole bunch of delicious food.
Check out the behind-the-scenes video here.